|
Public Relations And Publicity Course Catalog |
1st Class | ||||
|---|---|---|---|---|---|
| 2023-2024 Fall Semester | |||||
| Course Code | Course Name | Browse | T | A | ECTS |
| İLŞ002 | Communication |
 |
2 | 0 | 3 |
| BLG101 | Computers I |
|
1 | 1 | 2 |
| YDİ101 | Foreign Language I (English) |
|
2 | 0 | 2 |
| GNE001 | General Economics |
|
3 | 0 | 3 |
| GNİ001 | General Management |
|
3 | 0 | 3 |
| ATİ101 | Principles of Atatürk and History of Turkish Revolution I |
|
2 | 0 | 2 |
| PZİ001 | Principles of Marketing |
|
2 | 0 | 3 |
| HİT104 | Research Techniques in Social Sciences |
|
2 | 1 | 4 |
| TDİ101 | Turkish Language I |
|
2 | 0 | 2 |
| HİT101 | Introduction to Public Relations |
|
4 | 0 | 4 |
| Elective | 2 | ||||
| GSS104 | Fine Arts |
|
0 | 2 | 2 |
| TYT001 | Theatre |
|
0 | 2 | 2 |
| Total ECTS: | 30 | ||||
| 2023-2024 Spring Term | |||||
| Course Code | Course Name | Browse | T | A | ECTS |
| DAB003 | Behavioral Sciences |
|
3 | 0 | 3 |
| BLG102 | Computers II |
|
1 | 1 | 2 |
| HİT201 | Consumers Behavior |
|
2 | 0 | 3 |
| HİT209 | Copywriting in Public Relations |
|
1 | 2 | 3 |
| HİT206 | Digital Media Strategies |
|
2 | 0 | 3 |
| YDİ102 | Foreign Language II (English) |
|
2 | 0 | 2 |
| HİT202 | Integrated Marketing Communication |
|
2 | 0 | 4 |
| HİT307 | Introduction to Advertising |
|
2 | 0 | 2 |
| HİT205 | Persuasive Communication |
|
2 | 0 | 2 |
| ATİ102 | Principles of Atatürk and History of Turkish Revolution II |
|
2 | 0 | 2 |
| TDİ102 | Turkish Language II |
|
2 | 0 | 2 |
| Elective | 2 | ||||
| YBS101 | Life Competences and Social Activities |
|
2 | 0 | 2 |
| İGÜ002 | Work Safety |
|
2 | 0 | 2 |
| Total ECTS: | 30 | 2nd Class | |||
| 2023-2024 Fall Semester | |||||
| Course Code | Course Name | Browse | T | A | ECTS |
| HİP410 | Advertising Applications |
|
2 | 1 | 3 |
| HİT305 | Basic Principles of Journalism |
|
2 | 0 | 3 |
| HİT403 | Communication Law |
|
2 | 0 | 2 |
| HİT304 | Corporate Social Responsibility |
|
2 | 1 | 3 |
| HİT309 | Media Management in Public Relations |
|
2 | 0 | 2 |
| HİT405 | Political Communication and Campaigns |
|
2 | 1 | 3 |
| ÖMİ105 | Professional English I |
|
2 | 0 | 2 |
| HİT407 | Public Relations Campaigns |
|
2 | 1 | 3 |
| HİT316 | Public Relations Practice and Case Studies |
|
2 | 2 | 3 |
| HİT404 | Strategic Brand Management |
|
2 | 0 | 3 |
| Elective | 3 | ||||
| ÜKİ301 | Corporate communications |
|
2 | 0 | 3 |
| ÜDTİ302 | Digital Culture, Society and Communication |
|
2 | 0 | 3 |
| ÜİY303 | Image and Reputation Management |
|
2 | 0 | 3 |
| Total ECTS: | 30 | ||||
| 2023-2024 Spring Term | |||||
| Course Code | Course Name | Browse | T | A | ECTS |
| MYOSTJ01 | Internship |
|
0 | 2 | 5 |
| Elective | 20 | ||||
| HEY305 | Event Management |
|
3 | 0 | 4 |
| İKY004 | Human Resources Management |
|
3 | 0 | 4 |
| HMP302 | Media Planning |
|
3 | 0 | 4 |
| HFOT308 | Photography |
|
3 | 0 | 4 |
| ÖMİ122 | Professional English I |
|
3 | 0 | 4 |
| HKY301 | Public Administration |
|
3 | 0 | 4 |
| HSU303 | Sponsorship Practces |
|
3 | 0 | 4 |
| Elective | 3 | ||||
| ÜTK304 | Consumption Culture |
|
2 | 0 | 3 |
| BİP314 | Information Society |
|
2 | 0 | 3 |
| TRP419 | Media Literacy |
|
2 | 0 | 3 |
| Elective | 2 | ||||
| KYM001 | Career Management and Professional Ethics |
|
2 | 0 | 2 |
| BYP213 | Customer relations management |
|
2 | 0 | 2 |
| NLP002 | NLP Techniques |
|
2 | 0 | 2 |
| KYS001 | Quality Administration Systems |
|
2 | 0 | 2 |
| Elective | 25 | ||||
| MYOİU01 | Workplace Application |
|
3 | 0 | 15 |
| MYOİE01 | Workplace Training |
|
2 | 0 | 10 |
| Toplam AKTS: | 55 | ||||